United Way of West Alabama

75th Anniversary Brand Pack

United Way of West Alabama embarked on their 75th Anniversary in 2021 and was looking for the best way to communicate the celebratory year in a logo. United Way’s mission is to improve lives by mobilizing the caring power of communities around the world to advance the common good. Three main areas they focus on are health, education, and financial stability. These values were key aspects that inspired the design of this fresh, modern yet classic, kind-natured 75th Anniversary logo.